Case Study

Palm House

As a newly constructed luxury property, this client was in need of a social campaign and video assets for their grand opening. Our strategy leaned on a narrative-driven approach, using emotive storytelling from the guest’s perspective. By capturing fewer faces, the hotel itself became the hero, allowing future guests to better visualize their stay and step into the world Palm House has curated.

Produced PR Assets, Social Media Content Creation, Events
Approach A guest-perspective visual language shaped around atmosphere, escapism, and launch momentum, with the property positioned as the main character throughout the campaign.
Palm House hero image
What Carried Across Every Deliverable

A transportive opening identity expressed through launch imagery, short-form storytelling, event energy, and a still-image library designed to let Palm House feel immersive from the very first impression.

Palm House wide atmosphere image
Short Form Video

Reframed for Multiple Touchpoints

These vertical edits were shaped from the same visual world as the broader campaign, allowing Palm House to extend naturally across social placements while preserving the property’s atmosphere, fantasy, and sense of arrival.

Short Form

Day in the Life

Short Form

Dream

Short Form

Pool

Short Form

Party Reel

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Still Photography

Still Image Library

The stills extend the same atmosphere as the videos, carrying the launch energy into a larger image library built around texture, interiors, leisure, nightlife, and the fantasy of arrival.